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Phone: 517-264-7141
Email: dgoodnou@sienaheights.edu
Location: Rooms 110 and 112 of Sacred Heart Hall (bottom floor)

Office of Integrated University Marketing

The Office of Integrated University Marketing oversees all communications, publications, marketing and web site management for the University and is part of the Office of Institutional Advancement.
 
The Office consists of:
  • Director: Doug Goodnough
  • Senior Communications Specialist: Jeff Masse
  • Senior Communications Specialist: Liesel Riggs
  • Communications Specialist: Angela Raymond
Also:
  • At times, this office also has several students who work either as interns or part-time employees to help in the creative/development process.

Primary Responsibilities

Publications

  • Alumni magazines and newsletters, photography, internal publications, presidential communications, programs, donor communications, brochures, flyers, postcards, posters, newsletters, direct marketing pieces
Marketing
  • Brand management, event planning, publicity and coordination, research, marketing plans and implementation, promotional video/DVD, communications (internal and external), video campus events, advertising, crisis communications, media and public relations
Web Site
  • Oversees the day-to-day operations and messaging (content management, video, etc.) of the University web sites (www.sienaheights.edu & www.shusaints.com) and the long-range planning of these areas.